As we all know, the world of blogging is increasing which is why it is important to find a way to implement a campaign that will keep it in ranks. According to New York Times, more than 95% of blogs fail due to lack of readership.
Having a blog without readers is useless and without any logical point. Therefore, when you start a blog, it is not enough to write useful and engaging content.
No one will visit your blog randomly, which is why you should find ways to promote yourself. You can do it by choosing some agency in Montreal for SEO that will help you do it without too much hassle.
- Publish More and Longer Posts
You should have this essential factor in mind. It is also one of the most effective ways to get more traffic to your blog. However, for some reason people often ignore it. According to Neil Patel, who is a seven-figure blogger, adding only one more article will double the number of visitors and traffic.
It doesn’t matter what is your niche, because when you publish more content that will always, but we repeat, ALWAYS, lead to more traffic for your blog. That is why we recommend you to increase frequency to at least two or more articles a week, and you will notice a difference.
Since Google changed the way it perceives articles and posts, rules have significantly changed for bloggers. Nowadays, it is important to create long and comprehensive articles that people will care about. According to research by serpIQ, they concluded that Google would rank better content that has 2k words or more.
Articles that have between 3k and 10k words get twice as many shares than articles that have less than 1k words. Neil Patel stated that the main reason he gets lots of traffic is that he writes comprehensive and in-depth articles, with average range between 4k and 8k words, in combination with long-tail keywords.
- Create Email List
The email list is an essential factor for bloggers especially if you have lots of traffic. Email is still the most important because everyone who uses the internet has at least one email ID and according to stats, each person first starts by checking email inbox before the browsing starts.
Email is a very powerful medium for creating and generating traffic, especially for blogging purposes. The main reason for that is because email list will only keep growing, it cannot decrease. When someone leaves an email, it is permanently, which means that you will have the ID to promote your next post.
By having a database of people, you will gain fewer fluctuations when it comes to blog traffic. The best way to do it is to create a contact page and to place it on each post so that you can start building an email list.
For more information on the email list, you can check by clicking here.
- Appear As Guest Blogger
Guest blogging is also a great way to improve and grow your blog by writing for other people. The idea is to find someone who has a bigger blog with more traffic and to find a way to write a post with a link to your blog so that you can promote it further.
It is essential to choose blogger that has a significant amount of readers, and presumably, it should be close to your blog niche, because that way you can use already existing readers. It is useless to write for a tech blog when you have a blog on life coaching.
To make it work, you should choose a blog that is more popular than yours, and as you leave a link to your blog, you will notice a difference.
- Implement SEO Techniques
Optimization is essential because it will help you reach more audience and increase ranks on search engines such as Google, Yahoo, Bing and even YouTube.
People tend to search online different criteria, and when you implement appropriate keyword to your blog, you will be able to get them toward your blog.
Bloggers that neglect SEO cannot reach a too wide audience. However, you should have in mind that SEO is constantly changing, which is why you should familiarize yourself with its concept and latest techniques that will help you improve rankings.